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2011-10-14
Toyo Denki and Rhymebus

Taiwan / TOYO marches into the Mainland China market

 

  

·         The TOYO representatives visited the Rhymebus Corporation headquarter in Tai-Chung. Picture shows TOYO Denki industry division technology department chief Mr.Shigeaki Yama(left), Rhymebus Corporation president Mr.LIN Chia-hsuan(middle), and industry division operation department manager  Mr. Genna Yoshimi (right).

Provided by Rhymebus Corporation

 

 

CHEN Yi-Ge
 In Asia, Taiwan’s pivotal position and shared culture with China make her in the unique inherent position to assist other countries, such as Europe, United States or Japan, to enter the Chinese market. At the time when the Chinese government starts to shift the emphasis from exportation to satisfactory of the domestic market needs and to strengthen the society after the country has become more powerful,   companies comes from Japan, Hong Kong, Europe and United States all try to secure their connections with the Taiwanese industry. There have been frequent contacts between companies from Taiwan, Japan and China, for cooperating and developing a new business model in the hope of grasping the vast opportunity in China.
 As a result, TOYO first got in touch with the Taiwanese company Rhymebus Corporation last November. The TOYO representatives had visited the company’s headquarter in Tai-Chung and discussed about the cooperation. The contract was finally signed this March and Rhymebus Corporation has since become the official agent in Taiwan.
·       TOYO releases own technology and Rhymebus Corporation is fully prepared!
The TOYO products are renowned for their powerful functions, the independent technologies, and the excellent control performance. However, due to their price range is among the top three of the Japanese brands, plus there were few traders selling the products in Taiwan, the company hasn’t got their market share and awareness expanded.
 For TOYO, this cooperation means a significant breakthrough over the years. It is the first time that TOYO reveal its own technology and it attracts huge attentions from the industry. According to Rhymebus Corporation, in this contract, the agent is licensed to sell the servo inverters, ED motors, IM motors and the automobile dynamometers system platforms.
It is worth noted that TOYO performs fairly well regarding the sale of the automobile dynamometers system and the wind power generator. Especially the automobile dynamometers system has a high market share in the automobile market in Japan. According to Rhymebus Corporation, the licensing is effective from this August. After securing the market in Taiwan, they will apply this operation system to the Chinese market immediately.
·       TOYO practices the law carbon policy and cooperates with Rhymebus Corporation who pursues the green energy.
The cooperation between TOYO and Rhymebus Corporation makes their separate market segments and products complement each other. It also makes it possible for TOYO to see Taiwan as an Asia-Pacific center while marching into the Chinese market. For Rhymebus Corporation, as one of the Taiwanese small and medium enterprises who is facing the rising of the Chinese market, its best bet will be finding new applications for the traditional manufacturing.
The president of Rhymebus Corporation LIN Chia-hsuan expressed that Taiwan need to combine the professional application and marketability in order to find a sustainable future. Also, it’s important to meet the clients demand and expectations. That is to say, to position themselves in the industry value chain is the way out for the small and medium enterprises in the Taiwanese transmission industry.
 
TOYO, the pusher behind the Shinkansen, marches into the Asian market.
Its renowned international projects include the Beijing subway, the Panama Canal, the Dallas high speed rail and the Taiwan high speed rail etc.
 
CHEN Yi-Ge
Most people probably had never heard of the company name of TOYO Denki. However, when mentioning the international renowned Shinkansen in Japan, which is the original high speed rail, you surely will have an image of the streamline locomotive in your mind.
In Fact, TOYO Denki is the main supplier of the electrical machinery equipment for Shinkansen, which is known for its quality of safe, energy saving, highly efficient, and confortable.
§ TOYO is the core technology pilot behind the Shinkansen
In 1918 June, TOYO was assigned the mission of assisting Japan to proceed nationalization and economic development. It originally was a company selling the rail vehicle electrical machinery products and now has become a world pioneer of low carbon and environmental protection.  It is also famous for having the state of the art technology for the rail system.
§ Preventing the global warming and aiming to develop a cycle society.
TOYO Denki has manufacturing factories in Yocohama and the Shiga Prefecture near Kyoto, Japan. It has three main divisions that include transportation, industry and IT. TOYO Denki is the leading company of manufacturing rail vehicle electrical machinery products such as VVVD Frequency Inverter, SIV, pantograph and the gear equipment.
The industry fields that TOYO Denki focuses on are the manufacturing of electrical machinery products such as equipment motors and frequency inverters. For the IT industry, TOYO also manufactures information system devices such as pass ticket vending machines, on-board ticket vending machines, and remote control systems etc.
TOYO Denki makes effort on preventing the global warming and building a cycle society by manufacturing “high energy efficiency” product. This also demonstrates the company’s brand value.
§ TOYO owns the best motor control technology in the world
The company’s renowned international projects include the Beijing subway, the Panama Canal, the Dallas high speed rail and the Taiwan high speed rail etc. All of these show the highly valued technology that TOYO owns.
From driving assistance system (monitors, main controller, speed gauge etc.), door opening system, current collecting device (pantograph), rail vehicle motors, gear device, to main controllers (VVVF Frequency Inverter), accessory power supply which includes the whole core control Total Solution system etc. All of these reveal the excellent technics that TOYO has.
TOYO Denki is the company that owns the highest quality of the rail vehicle driving motor. It keeps constantly making efforts to provide the most comfortable, safe and environmentally friendly rail.

 
Out heart and technology for the future
TOYO builds a better future
CHEN Yi-Ge
The “Synchronization Control” is the most difficult technology in the industrial control field. The challenging technology is accomplished by the daily effort made by the entire TOYO crew. “Our heart and technology for the Future” as they say.
Also, for the industrial automation, with more than 90 years of outstanding experience, TOYO provides frequency inverter, ED motors, IM motors, wind power generators and dynamometers to complete the global service system. It also has the sustaining mission of assisting clients all over the world lowering the environment impact while performing the state of the art industrial technology.
Therefore, the industrial automation clients such as YFY who used their paper machine in the early times, the Taiwan Formosa group, and the Korean Shiang Hsi electroplating factory, all are loyal customers of TOYO and give high praises.

 

 

 

·         This year, TOYO reveals its own technology for the first time. The company’s agent in Taiwan is Rhymebus Corporation. The picture shows the TOYO’s dynamometers, frequency inverters and ED motors.

Provided by the agent.

 

 
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